How Ramon Franklin Roofing Multiplied Lead Generation by 200% Using LeadlyPro Following a Massive Storm

POSTED ON
April 4, 2023
How Ramon Franklin Roofing Multiplied Lead Generation by 200% Using LeadlyPro Following a Massive Storm

Ramon Franklin Roofing, a prominent roofing company serving four states, has been providing top-notch roofing solutions for years.

Background

Consistent service, but an untapped potential.

Ramon Franklin Roofing has been successful in its operations, building a robust customer base through traditional marketing channels. However, when a massive storm causing significant hail damage struck their territory, it opened up an extensive pool of potential clients — businesses requiring immediate roofing repairs. The challenge was to quickly and effectively tap into this potential.

Challenge

Maximizing outreach during a crisis.

Given the scale of the hail damage, many businesses needed roofing repairs. Simultaneously, reaching out to property managers could open doors to multiple business opportunities. The challenge for Ramon Franklin Roofing was two-fold: rapidly scaling their outreach to local businesses impacted by the storm, and connecting effectively with property managers overseeing multiple properties. Their existing lead generation strategy was not equipped to handle this surge in potential leads.

Solution

Scalable, efficient lead generation with LeadlyPro.

LeadlyPro offered a versatile solution, creating a specialized campaign targeting businesses affected by the storm and property managers. Utilizing their proprietary tech stack, they built highly targeted funnels and lead lists. With customized copy crafted to address the specific concerns of businesses post-storm and the needs of property managers, they warmed up the prospects before delivering sales-ready leads directly to Ramon Franklin Roofing's sales team.

Results

200% increase in lead generation and a 30% surge in total revenue.

Implementing LeadlyPro's solution led to a 200% increase in lead generation, connecting Ramon Franklin Roofing with over 500 potential clients in just four months. Approximately 150 of these leads, primarily property managers, requested more information and scheduled meetings for potential contract agreements. This boosted campaign resulted in a 30% increase in total revenue for Ramon Franklin Roofing, making it the most effective lead generation strategy they'd used to date.

Are you ready to maximize your lead generation potential?

No matter what your business faces, LeadlyPro can help you effectively reach your prospects. Drive highly-qualified leads and significantly increase your revenue even in crisis situations. Get started with LeadlyPro today.

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